Category: Entrepreneurship

My advice for a first-time book author, and not about the writing part

Dear first-time author: Congrats on your book contract! This is a major accomplishment. You’re no doubt nervous about writing a 75,000 word manuscript over the next 6-9 months, and you’ll get all kinds of advice on that. This post is about the other part. The marketing part. Between now and when your book comes out 18 months from now, you will need to learn… read more »

Reader question: When should I turn down well-paying work?

Today’s reader question comes from a woman I’ll call Amy. She works full time (35-40 hours/week) from home as a contractor to major tech companies. She also runs a creative business on the side. She devotes about 5 hours a week to that. She was recently approached about doing a bigger digital creative project that would be something new for her, but fits wi… read more »

I can. But should I?

I work for myself and have for years. I love having control of my time. To be sure, it would be mistake to see this as a stark choice; one thing I’ve learned from the Mosaic Project is that plenty of people with conventional jobs have reasonable control over their time too. Nonetheless, with my set-up, the stakes to choose something personal rather than work-r… read more »

The Baby-sitters Club, and how we figure out what people want to read

I interviewed a few people from Macmillan last week for a piece I’m writing on crowdsourcing. One of those people was Jean Feiwel, who lists on her bio that working with Ann M. Martin years ago while she was at Scholastic to create The Baby-sitters Club was “one of my proudest accomplishments.” Since we were talking about whether publishers know what re… read more »

How do I start a business when I’ve got a bundle of kids around here?

In the post earlier this week on The Nesting Place, a few comments raised the question of how to start a business when you don’t have the cash for childcare. You hope the business will eventually bring in enough to pay for childcare, a great house, trips to Tahiti, retirement, innovative philanthropic work, etc., but it probably won’t right away. It is the… read more »